The state of Audio Marketing Yesterday I checked out Google trends and compared 3 topics: “Content marketing”, “Podcasts” and “Audio marketing”. The first two seem to have an ever growing trend as I would expect, but the term “Audio marketing” is just flat not showing any sign of waking up.

I’m a Clubhouse newbie I’ll be perfectly honest. I just got started with Clubhouse. I’m a total newbie. I had only a few visits and spent a few hours listening. Clubhouse created a new experience; a new type of interaction, and it’s outstanding. Podcast meets group chat. From the UX point of view —…

It’s time for audio. — After many years of creating interactions between people and digital products in the world of UX design — seeing tremendous content overload from brands as well as content fatigue from the customer side — it’s clear to me that it’s time for something new. It’s time for audio to take…

Why it’s time for it right now, and how it works — In the last few years, we humans have begun to understand the amount of damage we have been causing the planet over the past decades. We recognize the destruction we are causing, we feel the consequences of our inaction, and we are slowly trying to make amends. Even when it…

Hi Designers, This Coronavirus craze has been taking over our entire attention span and resources, turning our world on its head. …

“Since I started Facebook, the design was always our weakest link, but somehow, we managed to get to where we are today. People are spending so much time on Facebook, and I think the current interface doesn’t provide the value they deserve. …

It all happened around 1 year ago. I was corresponding with a company that hired me to up their UX game. If you are a designer, then you may be all too familiar with what ended up happening to my UX design ideas meant to improve their conversion rate: the company just didn’t get them. The issue…

Building a brand for a decade I’ve been teaching UX design for more than a decade. 6 years ago, I founded the local UX certification program. So far we’ve had 22 rounds of this 4-month program with over 500 graduates, who are rocking it in the real world. …

3 things they didn’t tell you about your daily choice of colors… This piece is going to be a short one, but super effective for you. We all use color pickers on a daily basis — while working on a document, a spreadsheet, a presentation or even just a short email… However, most of us seem to be doing it wrong. The reason you’re picking the wrong colors is based on two simple facts: No-one…